Educational Marketing



This course provides knowledge of the concept and importance of educational marketing, what channels to use and what content to include in order to ensure that your educational marketing is effective. The course also provides practical steps on how to create a simple educational blog.


Focus Area

  • Understand the difference between traditional marketing and educational marketing and why educational marketing is the new norm.
  • Understand the importance of educating customers on the company and its products and services.
  • Understand, design and implement an educational marketing programme.
  • Understand the practical steps to approaching a blog, or similar informative marketing article, and view an example of a simple blog.

Who should register?

Financial advisors, Business Owners

CPD information



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